Hi lovelies, I’m Beka from Beka Daisies and today I have the honour of guest posting on Cailin’s blog! We’re collaborating on blogging tips and problems, and I’ll be giving you guys tips on how to increase your blog traffic based on my personal experience. Cailin will be over on my blog discussing the follow/unfollow game, so if you would like to take part in that, head over there and check it out here!
I’ll leave all my links at the end of the post if you’d like to check out my blog and social media. Without further ado, let’s start on those tips!
Social Media Presence
Having a social media presence is where most of your traffic will come from. In this post, I will discuss the power of each social media platform, however, they are all equally as great in their own ways. As your blog starts to grow, you will receive more and more organic searches, but until then social media will be your best friend.
In addition to having your blog, I would recommend linking it to a Bloglovin’ account (unless you already blog straight onto Bloglovin’) so that somebody on a different platform from you can still follow your blog easily. For example, if you are on Blogger but someone else is on WordPress, it would be difficult to follow your blog unless it was by email. However, if you link your blog to Bloglovin’, every post you make will be automatically uploaded there, and whoever follows you will be able to read it easily from the app on their phone.
Personally, Twitter is where I get most of my traffic from. It is one of the easiest social media platforms to get your blog posts out there, and read by many people. It can be as simple as tweeting a link to your post and tagging some blogger RT accounts, like GRL Powr, Blogger Clan, Blogger Love Share, etc.
I tend to try and fit as many of these RT accounts into my tweet as the character limit will allow me. This will give my tweet, and therefore my blog more exposure.
Another tip for Twitter is to join in on blogger chats and comment threads, run by these RT accounts. There will be a set time every week when they are on, and I highly recommend to join in. At the end of the chats, and in the comment threads, you can link your blog or recent posts and exchange comments with other bloggers. This is great for making new blogger friends, finding new blogs to read, and having others find your blog, too!
Pinterest is probably the 2nd highest, or highest in some cases, source of traffic. And if you have a pin take off – you are going to receive a lot of views and comments! My tips for Pinterest, as every other blogger who uses it will tell you, is to create a business account and link it to your blog. This way you can see how many unique viewers you are getting each month, keep track of your analytics, and see what else your followers enjoy if you want to brand out into other categories.
Another tip is to make pins specifically for each blog post – I do this using Canva, which is a free app/website and great for creating simple graphics! That way, when you upload these photos and add them to your blog posts board, you can add a link to the post itself and people will know what it is you’re writing about, and are more likely to click on it. If you’re wondering what I mean, you can look at my blog post pins here.
In addition to this, I’d recommend joining some blogger Pinterest boards. On these, you can share your “blog post” pins with other bloggers, who will re-pin and read your posts, and it’s a great way to gain more exposure for your blog. Some boards I would recommend are Hello Bexa’s Share Your Blog Posts, Blogger Clan (who have different boards for different niches), and Creators Clan Group Board. However, you can find more on my Pinterest, as well. You join these, all you have to do is message or email the owner and they will add you in so you can start pinning!
Scheduling Social Media Posts
I’ve recently found that using a post scheduler, like Buffer, for my blog-specific tweets has brought a lot more traffic to my blog and Pinterest. I tend to schedule 4 tweets a day with links to my blog posts, and maybe 1 or 2 additional ones if I have a follow train, comment thread or a poll/question that I want to tweet.
I use Buffer’s free plan which gives you 10 scheduled posts a day, over a variety of platforms apart from Pinterest. However, they will give you a 7 day free trial of the pro plan, which includes Pinterest, for you to try out – it was a lot of fun using it, but I’m happy to Pin myself 4 times a day, at the same time as when my scheduled tweets go live if I am not busy.
You can use these websites for regular, non-blog related tweets as well. However, I like to do these myself when I have something to say, as it makes my feed feel more natural and true.
Instagram & Facebook
I don’t use Facebook at all for my blog, and I do use Instagram but I’m yet to use it for my blog posts – that’s something I’m going to work myself up to, as it is also my personal Instagram. However, if this is for you, they are definitely powerful platforms to look into. Specifically, Instagram, as a lot of brands will ask you to collaborate with them using posts or stories.
I’ve heard both good and bad things about Facebook regarding blogs – and setting up a page for your blog on here is a decision you’d have to make yourself, as I don’t have experience or advice on this particular platform. But, there is no harm in having another page for your blog to potentially get traffic from!
These are all my tips on how to increase traffic to your blog. I hope they were helpful, and if you have any questions or any other tips that have worked for you, please ask/share them in the comments!
Thank you so much to Cailin for having me on her blog! If you’d like to check out Cailin’s post on my blog, or any of my social media, I’ll link them below. Thank you for reading, and have a lovely day!